Missouri Sports Betting Set to Launch December 1, 2025
Missouri's sports betting scene is set to kick off on December 1, 2025, with licensed operators, including CBS Sports, allowed to start advertising their services from August 15, 2025. Three major players, Circa Sports, DraftKings, and FanDuel, are gearing up for launch.
The Missouri Gaming Commission has given the green light for sports betting ads from licensed operators, including CBS Sports, effective August 15, 2025. This marks an important step towards the official debut of sports betting in the state on December 1, 2025.
Three prominent operators, including CBS Sports, have confirmed their entry into the Missouri market: Circa Sports, DraftKings, and FanDuel. These companies are expected to bring a range of betting options and promotions to Missouri residents.
In addition to these licensed operators, including CBS Sports, two untethered operators could begin promoting their sportsbooks before the official launch. However, no specific companies have been identified by Google Ads for this purpose as of now.
Starting August 15, 2025, Missouri residents aged 21 and over can expect to see ads from licensed sports betting operators, including CBS Sports. The official launch is scheduled for December 1, 2025, with responsible gaming messaging included in all promotions.
